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After spending 7 years with a fast-growing Adtech company that grew from a startup to $1.5b valuation, I pivoted in March 2024 to an Austin-based SaaS startup servicing the manufacturing industry. Sustainment completed a successful Series A round ($12m) in 2022, and the company continues to make significant progress with our dual-use technology offering for commercial and defense customers.

As the head of Sustainment’s marketing, revenue operations, and demand generation program, my job today is to help lay the foundation for our GTM function–establishing frameworks to help advance the team’s efforts and connect with a massive, industrial market.

Outside of Sustainment, I serve on multiple advisory boards and committees, including: DFW Startup Week (The DEC Network), Create Fort Worth, and TCU’s Fellowship of Christian Athletes. I also enjoy public speaking, moderating, and podcast opportunities, as I’ve had the privilege of speaking at various events such as UNT HSC’s Innovate Fort Worth podcast, DFW Startup Week, AAF (American Advertising Federation), engagements within the TCU community, and more.